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Bookmark and Share New Trailer To Hit Big Screen

1/31/2008 01:15:00 am - Reported by DWNP Archive

Posted By John Bowman

A new 90-second trailer for Series Four will start showing at cinemas across the UK from February 1, it has been reported.

According to Digital Spy, it will run at Empire, Odeon and Cineworld venues.

Naomi Gibney, the head of marketing at BBC Vision, is quoted as saying: "This is a great opportunity for the BBC to reach new audiences with an exciting preview of the new series of Doctor Who."

Trailers for Voyage Of The Damned were shown at cinemas in December.

UPDATE: The BBC Press Office has now put online more details concerning the trailer. It says the deal is part of a BBC test with Carlton Screen Advertising to showcase BBC content. It covers 837 Odeon screens, 736 Cineworld screens and 142 Empire screens. The trailer will be shown before some of the most anticipated new releases, including Cloverfield,JunoJohn Rambo and There Will Be Blood.