Bookmark and Share Utopia - AI Figure and Sunday Ratings

6/18/2007 07:31:00 pm - Reported by Marcus

Episode 11, Utopia, achieved an Appreciation Index score of 87making it the joint most appreciated programme of Saturday.

It was five points clear of any programme on BBC1 or ITV1. Only Channel5's NCISgot a similar result, albeit with a much lower audience rating.

The Appreciation Index, or AI, is a measure of how much the audience liked the programme. It is a score out of 100, based on responses from a carefully selected panel. The average score for drama on BBC1 and ITV1 is 77. A score in excess of 85 is regarded as excellent while a score below 60 is poor.

On BBC3 the Sunday repeat got an audience of 0.78 millionviewers. The programme regained its place as the most watched multichannel programme of the day, beating Britain's Got More Talent on ITV2 and The Simpsons on Sky One. The programme had a 3.9% share of the multichannel audience.

Doctor Who Confidential got an overnight figure of 0.51 million, which was a2.4% Share.

On the main five channels, Britain's Got Talent - The Live Final achieved a massive 11 million rating on Sunday night, pushing Doctor Who down to 15th in the week's top programmes.

Official figures will be released by BARB in about nine days time.