Monday, 29 December 2008

The Next Doctor - Appreciation Index

The Next Doctor had an Appreciation Index figure of 86 making it the second most enjoyed programme on mainstream television on Christmas Day. The only programme to score higher was Wallace and Gromit: A Matter of Loaf and Death which scored 88.

The Appreciation Index, or AI, is a measure of how much the audience liked the programme. It is a score out of 100, based on responses from a carefully selected panel. The average score for drama on BBC1 and ITV1 is 77. A score in excess of 85 is regarded as excellent while a score below 60 is poor.

With overnight figures now available for the whole of Christmas week, Doctor Who stands as the second most watched programme of the week, a position it is expected to retain when BARB releases the corrected figures next week. If so this would be the fifth top five place in succession, a record for the programme.